Paul & Joe

Paul & Joe is named after store creator Sophie Albou's two sons.

After graduating from the French Fashion Institute, she went on to join the team at Azzédine Alaia, where she developed her talent and her generous style. After the first successful working experience, she became a stylist for Le Garage Shirts and after six years decided to create her own brand.

In 1995 she launched her first menswear collection, contrasting strongly with men's fashion around at the time; young, fresh, retro and colourful. This was a resounding success; her first customers adored the collections, spurring her on to create a womenswear collection, which she did a year later. The collection was made up of shirts and trousers to begin with, but rapidly evolved, bearing more and more of the hallmarks of her unique style: fresh, highly colourful, with flamboyant prints and very feminine fabrics.

The Paul & Joe woman resembles its creator, active, bubbly; she loves to travel and loves the luxury of being able to mix and match her own wardrobe, and to accessorise it according to her mods or her timetable. She is a resolute anti-conformist.

Sophie is now developing a specific universe in al her boutiques, bringing back her unique and original finds from the far flung corners of the world, giving each of her stores its own very special charm.

The womenswear boutique in Rue Des Saints Péres opened its doors in September 2001 and is today he finest example of this. Almost simultaneously he opened a boutique in Rue Du Four dedicated exclusively to menswear.

Paul & Joe has never stopped changing. The brand has over thirty boutiques throughout the world, from Paris to London via Seoul and Jakarta. Paul & Jo is also distributed in the most prestigious multi-brand department stores in the world: Barney's Harvey Nichols, Isetan, Le Printemps, Harrod's... to name but a few.

Website: en.paulandjoe.com

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